Backsberg mingles at The Loerie Awards

The Loerie Awards 2012 is an annual South African event that honours, recognises and pays tribute to the spectacular array of creative minds that this country offers. Awards go to creative distinction in an array of areas in media and advertising.

Awareness and praise goes to industry players that apply creativity as a business tool, adapt to the exciting world we live in and take cognisance of current events, environmental issues and social topics.

The ceremonies and events take place over several days from the 21st to the 23rd of September 2012 in Cape Town’s convention district and surrounding hotels.

Backsberg Estate Cellars is the exclusive wine and bubbly supplier to the event and we find it only fitting that we are part of this event that acknowledges a culture of excellence, innovation, awareness and superior quality – much of what Backsberg Estate Cellars exemplifies.

Heres’s to raising a glass to South African creativity! Follow all the action through Backsberg on Twitter and #Loeries.